This is the feature we've been most impatient to write up, because it takes that entire evening away: you ask Raya for a deck, and you get the actual file back.
What you actually get
Ask for a report and Raya builds it from your own account data — real figures, real ad thumbnails — and hands you a finished deliverable.
And it isn't limited to one platform. This is Raya, so she works from whatever you've connected — if you've set up TikTok, Northbeam, Triple Whale or Shopify alongside Meta, all of that is hers to build from.
That's the useful way to think about it: what you've connected decides what she can put in a deck. So if there's a source you'd want in your monthly report and it isn't connected yet, connect it before you ask rather than wondering afterwards why it's missing.
There are a few shapes the deliverable can take:
An editable PowerPoint. A genuine
.pptxyou open and change like any other deck, speaker notes included.Your own template, filled in. Attach your company or client deck and Raya keeps its layout and design exactly as-is, swapping in this period's data.
A designed web page. A link you can forward, plus a PDF, for the people who'd rather just read it.
Worth knowing before you send one: the link is public. Anyone who has it can open the report — there's no login and no access check — so treat it like any other shareable link and think twice before forwarding a client's numbers on.
If you don't say which you want, Raya asks — and if it's obvious from how you asked, it just gets on with it. Left to its own devices it builds in Atria's own design system, which is genuinely presentable as-is.
How to ask
Anywhere you chat with Raya — the Raya tab, or @Atria in a connected Slack channel. Plain English, one request:
"Turn last month's performance into a deck I can present."
"Make our monthly report from this template" (attach your .pptx
"Build a web report on this account for the leadership team."
Now, the part that actually decides whether the deck is any good. A vague ask gets you a competent, generic deck. What we'd put in every request:
The account and the window. "My Meta account, last 30 days."
The decision it has to support. "What's working, where spend is leaking, what to do next" beats "summarise performance" every time.
Who's in the room. A founder deck and an internal creative review are not the same deck.
The sections you actually want. Headline KPI tiles, a month-on-month comparison, top creatives with thumbnails, and a breakdown cut — age, gender, placement — if that's how you argue your case.
"Add speaker notes." Costs you four words and saves you the prep.
Three asks worth stealing
Monthly creative performance.
"Analyse my Meta ad account for the last 30 days and build a creative performance report deck for [brand]: headline KPIs, what's working, where spend leaks, what to do next. Brand it and add speaker notes." This is the one that replaces the recurring client deck.
Competitive benchmark.
"Research competitor ads for [brand] via the Atria Inspo library and the Meta Ad Library, and build a deck on the dominant hooks, formats — image versus video — and angles, with example ad thumbnails and what we should steal." Lovely for a quarterly strategy session, and it pulls from the library rather than your account.
Creative teardown.
"Analyse our top video ad for [brand] and build a teardown deck: the hook, what's working, what's weak, recommendations — include the thumbnail and a line from the transcript." This is our favourite of the three. It's the one that changes what your team makes next, not just what they know.
Making it look like yours
If your brand has real guidelines on file — logo, fonts, colours — Raya styles the deck with them, and only asks you about styling when there's something to ask about. So the work you've already done in Brands pays off here too.
Beyond that you've got two routes: attach your own .pptx and Raya fills your layout in without redesigning it, or attach a report whose design you like — a PDF or an image is fine — and say "make it look like this". She'll keep its look and put your real numbers in it. If you send the same report every month, attach the template once — Raya reuses the one you saved earlier rather than making you re-attach it every time.
One honest caveat on the template route: where a metric in your template has no source in your data, Raya leaves it blank rather than inventing a number. That's the right instinct, but it does mean an empty row is usually a missing data source, not a bug.
What it costs you
Unlike image generation, asking for a deck doesn't show you a cost before it runs — Raya's usage varies with the task, so there's no fixed figure to quote up front. Your usage is visible after the fact; see Understand & manage AI credits.
Changing it without starting over
Ask for the change in the same conversation and Raya edits the file you already have rather than generating a new one from scratch. "Drop the age breakdown and add a slide on the top three creatives by ROAS" is a perfectly good follow-up. Worth knowing before you open the .pptx and start editing by hand — one more sentence to Raya is usually quicker, and it keeps the deck and the data in step.
One honest word before you send it to a client
Check the numbers. Agencies testing this have found the insight and analysis genuinely useful. But a deck with your client's logo on it deserves two minutes of sense-checking against the report it came from — and if a figure looks off, please send it to us. That feedback goes straight to the team.
If you'd like a hand shaping your first ask, or you've got an agency template you want filled in and you're not sure how to hand it over, just shout — happy to build the first one alongside you.