1. Sign Up with Google Account
What You'll Do:
Click Sign up with Google on the onboarding screen.
Choose your Google account.
Grant the requested permissions
Why:
Secure, one-click account creation.
Ensures we can connect to your Google Ads data immediately.
2. Connect Your Google Ads Account
What You'll Do:
When prompted, click Connect Google Ads.
Approve the required scopes from the pop-up window
Select the Google account you wish to link
Why:
BrightBid needs both read & write access to the Google Ads account to analyze performance and perform optimization adjustments.
3. Create Your BrightBid Account
Fields Collected:
Organization: select existing or enter a new name.
Account Name: e.g. "Acme Corp – Q2 Campaigns"
Website URL: your primary domain (must start with https://).
Language: the main language the account operates in, used for AI copy suggestions.
Country: determines currency and market data.
Why: These details power reporting, localization, and AI recommendations.
4. Business Details
Fields Collected:
B2B or B2C: choose your customer type.
Business Description: 25–150 characters about what you sell and who you serve. The description is used in prompts to describe your business, so try to make it short and consistent.
Industry: select from dropdown (or "Other" + description).
Brand terms: your brand name(s), including common misspellings.
Why:
Tailors AI suggestions to your business model and market.
Improves relevance of automated ad copy and targeting, and keeps brand and generic terms separated across campaigns.
5. Set Your Monthly Targets
Fields Collected:
Monthly Spend Target: what you wish to spend each month.
Target Metric: your CPA or ROAS goal (or accept the AI suggestion).
Why:
Directs the AI engine's optimization goals.
Used for reporting, pacing and alerts so you always know if you're on track. You can change these at any time in Account Settings → Account Details.
That's it — your 14-day free trial starts right away. No credit card is required to sign up.
Onboarding FAQs
Q: Why must I use a Google account to sign up?
We leverage Google sign-in for faster setup and to securely connect your Ads data.
Q: What if I get a "Consent Required" error?
Make sure you're signed into the correct Google account and grant all requested scopes.
Q: What permissions does BrightBid need?
See your performance data
Create, edit or delete your campaigns, ad groups and ads
Create, edit or delete your bidding, targeting and scheduling settings
Set and change your budgets
See, apply and dismiss your recommendations
Edit your billing settings
Q: Can I limit access to specific campaigns?
No—link only the accounts you wish BrightBid to manage. You can however choose which campaigns BrightBid should optimize under Account Settings.
Q: What's the difference between Organization and Account?
An Organization is your overarching company; an Account is a business unit or brand within it. We recommend you have one Organization — you can connect multiple accounts to an Organization.
Q: Why do I need to specify language and country?
This ensures your AI recommendations and default currency match your market.
Q: What if my industry isn't listed?
Choose "Other" and enter a brief description—our AI will learn from the text you provide.
Q: How do my brand terms affect performance?
They help our engine align messaging and bidding to your brand's tone and competitive set, and make sure you don't mix generic and brand terms across campaigns.
Q: What if I don't know my CPA yet?
Select "Auto-suggest" and our system will calculate a baseline from past data.
Q: Can I change targets mid-trial?
Absolutely—you can tweak your targets and spend target any time under Account Settings. These metrics are mostly for reporting and alert purposes to make sure you are following your targets.
Payment FAQs
Q: Do I need a credit card to start the trial?
No. The 14-day free trial requires no credit card. You only add a payment method if you decide to continue with BrightBid after the trial.
Q: What happens when the trial ends?
You can choose a plan and add a payment method to continue. If you do nothing, you won't be charged.