You are inside your free trial and have used the 10 published pages it includes. That is the same allowance the paid plan includes, but during the trial Atlas blocks the publish rather than moving you into a paid tier, and asks whether you want to upgrade. You can upgrade now to keep publishing, or wait until your trial ends and the plan starts. Nothing is lost either way.

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The Atlas base plan includes 10 published pages per billing cycle. During your free trial you have that same allowance, but instead of moving you into a paid tier when you exceed it, Atlas stops the publish and asks first.

The reason is that going beyond the allowance costs money, and Atlas will not start charging you during a period you were told was free without asking.

During your free trial, this limit covers landing pages too: Atlas checks it when you start building a landing page and again when you publish one. When you reach it, Atlas asks you to upgrade. Selecting Upgrade now ends your trial and starts your paid plan that day, and it is how you keep building before the trial would have ended. Once you are on the paid plan there is no limit, and publishing more pages moves you into a higher usage tier instead.

The modal is titled Trial page limit reached, and its message depends on your situation.

The second one matters most for full store builds, where a single publish can add several pages at once. If you have three pages left and are publishing a store with five, the whole publish is blocked rather than partly completed.

Select Upgrade now. The trade-off: Upgrade now to keep publishing. Billing starts today and your remaining trial days end.

If the upgrade itself fails you will see Upgrade failed with "We couldn't start your upgrade. Please try again, or contact support if this keeps happening."

Select Not now. Nothing is lost.

Your pages stay saved as drafts, and drafts cost nothing and never expire. When your trial converts to the paid plan, your usage counter resets for the new billing cycle, and you can publish them then.

The cap mirrors the billing counter exactly, so anything that does not count as a billable page is not blocked either.

Development stores with no subscription, and enterprise shops billed outside Atlas, are never in a trial and are never capped.

Deleting published pages. The usage record for a published page is permanent for that billing cycle. Deleting the page removes it from your dashboard but does not reduce the count, and you lose the page as well.

Deleting drafts. Drafts never counted, so deleting them frees nothing.

Creating another project. Projects organise your work. They have no effect on billing.

On the paid plan there is no block. Publishing beyond 10 pages in a cycle moves you into the next pages tier, which is an extra monthly charge rather than a stop:

Full tables in Atlas usage rates and tiers.