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Setting up Atlas for the first time

What happens when you first open Atlas: the setup questions, starting your free trial, and building your first page.

Written by Eddie Lavandera

Setting up Atlas is short. You start your free trial, and you land on the dashboard with a setup guide showing what to do first. There is no long questionnaire to get through and nothing to configure before you can build.

In this article:


Before you start

You need a Shopify store with Atlas installed, and a theme. You do not need products in your catalog yet, because Atlas can import a product from a URL.

ℹ️ You do not need to prepare a theme. Atlas does not create or import one. It generates pages and publishes them into the Shopify theme you already have.


Starting your free trial

Atlas shows the pricing screen: Free for 7 days. Then pay as you grow., with the subtitle "Full access to every Atlas feature, starting today."

It lays out three stages:

When

What happens

Today

Free trial begins. Nothing is charged.

Days 1–7

Build your stores & pages with AI. Everything is Included.

After day 7

Atlas base · monthly begins, at $39 a month plus usage.

Your $39 base includes: 10 published pages · $1,000 bundle revenue · 250 cart orders each month.

Select Start 7-day free trial. Shopify then asks you to approve the subscription charge.

💡 Approving the charge does not charge you today. It authorises the charge that begins when the trial ends, which is how Shopify handles every paid app. Under the button: No charge today. Cancel anytime during the trial and you won't be billed.


If you have a discount code

Select I have a discount code before starting the trial, enter it, and select Apply.

A valid code confirms with {percentage}% off applied. Your free trial is unchanged. and the button becomes Start trial with {percentage}% off.

Message

What it means

Enter a discount code

The field is empty

Invalid code

Check the spelling. Codes are exact.

You have already used this code

One use per store

This code has expired

The code is past its end date

Couldn't check that code. Try again.

A temporary failure, not a problem with your code

ℹ️ A discount does not shorten or lengthen your trial, and it does not change your usage allowances. It reduces the base plan price once billing starts. See Applying a discount code to your subscription.


What happens after the trial starts

You land on the dashboard. A Setup guide card is waiting: a personalized guide to get you started, with five steps and a running count of how many you have completed.

The guide is a set of shortcuts, not a wizard. Nothing depends on it, nothing is locked until you finish it, and you can dismiss it. See Using the Atlas setup guide.


Building your first thing

Two sensible starting points, and the guide offers the first one.

A full store, which builds a home page and product pages together. Best if your store is new, or you want everything to match.

A single product page, which is faster and easier to judge. Best if you have a store already and want to see what Atlas does before committing to more.

Either is reachable from Create new on the dashboard, or from the Explore Atlas tools cards.

If you are unsure, start with one product page. See How to create your first page with Atlas.

💡 Publish that first page rather than leaving it as a draft. A live page produces real numbers, and it surfaces any theme problem while you have time to fix it rather than in the middle of a campaign.


Messages you may see

Message

What it means

Enable Atlas in your theme to publish

The Atlas Page Builder app embed is off for that theme. See How to enable the Atlas Page Builder app embed.

Couldn't import that URL — check the link or pick from your catalog.

Atlas could not read that product page. Check the link opens in a browser, or pick the product from your catalog instead.

Couldn't dismiss the setup guide. Please try again.

Cosmetic. The card does not block anything.


Next steps

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