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MAP Pricing for select SkinDrop Brands

What MAP compliance means for your practice and how to keep selling SkinDrop products

Overview

Certain SkinDrop brands have Minimum Advertised Price (MAP) policies set directly by the manufacturer. These policies determine how — and at what price — their products can be promoted, including inside your RepeatMD storefront.

This article covers what MAP compliance means for your practice and how to keep selling SkinDrop products without putting your access at risk.


What is MAP?

Minimum Advertised Price (MAP) is a brand policy that sets a floor on how low a product can be advertised or promoted.

For the affected SkinDrop brands, that means those products cannot be discounted inside your RepeatMD app, even if your practice could run a similar promotion in-office through other channels.


Which SkinDrop brands are affected?

The following 7 SkinDrop brands are currently subject to MAP restrictions in RepeatMD. These brands cannot be selected when you are building an in-app discount.

  • DefenAge

  • ISDIN

  • Pavise

  • plated

  • Rationale

  • Revision Skincare

  • SkinCeuticals

Note: This list is managed by RepeatMD based on brand policy requirements. If additional brands are added in the future, they will appear as unavailable when selecting products for discount .


What you can and can't do

You can still:

  • Sell these brands in your Shop at their normal listed price

  • Include non-MAP SkinDrop brands in eligible in-app promotions (where other discount rules allow)

  • Promote your Shop generally — just not with an in-app discount on MAP-protected products

You cannot:

  • Add MAP-protected SkinDrop products to any in-app discount, including:

    • Percentage off

    • Dollar amount off

    • Complimentary / free item

    • Buy X Get Y (as either the discounted item or the qualifying purchase item)


Where you'll see MAP restrictions in Admin

When you are building a promotion and selecting products or services to discount, MAP-protected SkinDrop products will appear greyed out and cannot be selected.

Hover over a greyed-out product to see a message like:

"This product cannot be discounted due to SkinCeuticals's MAP policy."

This applies anywhere you configure in-app discount inclusions, including:

Area in Admin

What it affects

MedCommerce Engine™ → Promotions

Campaign offers and standalone offers

Automated Offers

Behavior-triggered promotional offers

Rewards

In-app discount and free-item reward settings

Memberships

Membership benefit discounts

Sitewide Promotions

Storewide promotional discounts (if enabled for your practice)

MAP rules apply to products you select as discounted items and as qualifying purchase items in Buy X Get Y-style promotions.


How to build promotions around MAP-protected products

If you want to run a promotion that includes retail products, here are a few approaches that stay within MAP rules:

Option 1: Discount eligible products instead

Build your offer around services, memberships, or SkinDrop brands that are not MAP-protected.

Option 2: Feature MAP-protected products without discounting them

Use a Campaign content card, banner, or custom Shop category to highlight retail products at full price — then pair that with a separate discount on eligible services or treatments.

Option 3: Promote the Shop, not the product price

Send a text message or in-app message encouraging patients to browse your Shop, without attaching an in-app discount to MAP-protected items.


What to do if you have existing promotions

If you previously created a promotion that included a MAP-protected SkinDrop product, you will need to remove that product the next time you edit and save the promotion.

When you open the promotion:

  1. Go to the discount or product inclusion settings

  2. Remove any greyed-out or MAP-protected SkinDrop products

  3. Save or republish the promotion

If you are unsure whether a product is affected, look for the greyed-out state and MAP policy tooltip in the product selector.


FAQs

Can I discount MAP-protected products in-office instead of in the app?

MAP rules in RepeatMD apply to in-app promotions and discounts. How you price products during an in-office visit may be subject to separate brand or vendor policies outside of RepeatMD.

Can I still sell SkinCeuticals (or other MAP brands) in my Shop?

Yes. Patients can purchase these products at the listed price. The restriction applies only to in-app discounting.

Why are some SkinDrop products discountable and others aren't?

Only the brands listed above are MAP-protected. Other SkinDrop brands may still be eligible for in-app promotions, depending on the discount type and where you are configuring it.

Does this apply to services and treatments?

No. MAP restrictions apply to SkinDrop retail products from the affected brands, not to your services or treatments.

What if I try to save a promotion with a MAP-protected product?

RepeatMD will block the save and show an error explaining which brand's MAP policy applies. Remove the affected product(s) and save again.

Will this list of brands change?

Possibly. RepeatMD updates MAP-protected brands based on policy requirements. Any changes will be reflected automatically in your Admin product pickers.

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