Please use this guide to find our brand guidelines and assets.
The best places to link to Sellar are your:
💡 Talk about how you offer Sellar Credit in these places too - discover more.
Website
Include a direct link from your website for prospective trade customers to click on and get started straight away. Linking to your Sellar store on your website vs sending customers to an email form or phone number leads to at least 20% higher conversion of new orders, plus it’s available and working for you 24/7 not 9am-5pm.
Use your storefront link
Use the Sellar Button Code
Good examples
Good examples
Add a ‘Trade’ tab to your website. You can link this directly to your Sellar Lists, or to a new trade page like this.
Trade Mailer
Your mailer is where your customers expect to be able to see your product availability, so this is exactly where you should have a clear CTA (call-to-action) for customers to be able to click on and access your live availability on Sellar. When linking your availability to Sellar from your mailer, you should always use the Sellar Button.
Use your storefront link
Get the Sellar Button
Your trade mailer is a good opportunity to highlight the benefits to your customers. Repetition is key.
Good examples
Good examples
Email Signatures
Between you and the rest of your team, think about how many emails are sent everyday with new and existing customers. All it takes is editing your email signature with either a few hyperlinked words, or even better, a hyperlinked image with the Sellar Button, to grow your direct trade sales.
Good examples
Good examples
Social Media
We recommend using tools such as LinkTree or LinkinBio from Later.com to link your Sellar store so that when you post about your products on social media platforms like Instagram, it’s easy for customers to find where they can view and order these products.
If you’re announcing the launch of your Sellar store for your customers on Instagram, you can also take the opportunity to highlight the benefits to your customers. Repetition is key.
💡 Check out our guide on how to be shared on Sellar social media
Good examples
Good examples
Point-of-sale Material
When you generate a price link from Sellar, we also provide a QR code that you can save. This QR code can be scanned by anyone with a smartphone and take them directly to the price link you’ve generated. This is a great way you can give customers who prefer something physical, an option to see the availability and place their order. These could also be added to trade brochures.