Where to find this data
Go to the Analytics section in the navigation menu. Each active channel on your account (WhatsApp, RCS, SMS) has its own dedicated page, organized into three blocks:
Block | What it shows you |
Performance | Your key KPIs, with automatic comparison against the previous period |
Message category | The breakdown of your sends by message type |
Engagement | A funnel detailing your contacts' engagement journey |
Comparing multiple channels against each other
If you need to analyze several channels side by side (for example WhatsApp vs SMS on the same campaign), the per-channel view isn't enough.
Instead, use the Campaigns or Automations pages in Analytics: they offer a filter by channel that lets you cross-reference results directly.
