Before you can send any SMS messages, you need to top up your account with credit. Follow the below next steps to add credit. (As a guide, click here for the current pricing by region. Navigate to the bottom and see usage charges, SMS then varies by country).

Once you have added credit, you can begin creating your SMS broadcast.

Navigate to Engage, then Broadcasts.

Click New Broadcast, then SMS Broadcast

As a default, your audience will begin segmented to only those with SMS permissions. You can then segment further by country calling code if you need a specific market, and then any other criteria needed to target the desired audience. For more on audiences, click here.

Enter your broadcast details, including name (which is just for your reference within the platform). You can choose a start date (the text will not go live until activated, despite the chosen date & time). On the right you will see current SMS cost based on the current segmented audience selected.

Please note the below for important information on Initial Contact SMS costs and GDPR.

The last screen will show you a summary of your broadcast including scheduling details, an edit audience section, and the SMS content box where you add your SMS copy and a link if required.

When you're happy with your SMS content, send yourself a test to make sure all the copy and any links are correct.

When you're ready to schedule, ensure your scheduling date & time are correct, then hit the green Activate button.