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Creating a Sales Applicant

This article will guide you through the process of creating a Sales Applicant

Written by Hannah Sullivan

Creating a Sales Applicant

When creating a sales applicant in Street, it's important to remember the Single Source of Truth concept, whereby the 'person' attached to a sales applicant card should only exist once however that person may have multiple sales applicant cards setup. This ensures all applicant cards link back to a single person for an accurate data trail.

Company admins also have the option to set which fields are mandatory when creating an applicant to ensure all relevant data is captured and entered into Street. For more information, see our Mandatory Fields help article.

There are a few different ways of creating Sales applicants in Street, depending on how that applicant got in touch.

Via Quick Add

If a potential applicant calls or comes into the office to register, you can add them via Quick Add by clicking the + (plus) icon in the top right-hand corner of the screen > Sales Applicant.

Via the Enquiry Centre

When a sales enquiry is received via Street it will show up in the Enquiry Centre. From the enquiry you can click the 'create applicant' button.

Note - In some occasions the person enquiring may already have an applicant card setup, in which case you will see 'view applicant' instead.

When creating a Viewing

On the book a viewing page you will have the option to select or create an applicant. If you choose to create, you will be taken to the create applicant workflow.

Via a Person Page

If a person already exists in your system and has reached out with new interest in buying, you can go to their Person page and click the 'create applicant' option on the right hand side in the sales applicant section.

Via a Referral

If a partner has referred a buyer to your branch, open the referral from the person's Referrals tab and click Create Sales Applicant. The applicant you create is linked back to the referral, so you can see what came of it.

Sales Applicant Details

From the create sales applicant page you will either see the person already selected (when creating from an enquiry or person page) or will need to search for a person / add a new person if they don't already exist in your system (when creating from the quick add option or viewing).

  • More than one buyer: you can add several people to the same applicant, for example a couple buying together.

  • Company buyers: if a company is buying, click Applicant is a Company? and search for the company instead.

  • Branch: choose which branch the applicant belongs to. This defaults to your own branch.

With the person selected, you now need to complete their additional settings, requirements and preferences.

Follow Up

The follow up (optional) box can be used to set a follow up Task for a set date, useful as a reminder to reach out to the applicant for an update on their search, buying position etc. Depending on your settings, a date may already be filled in for you. This task will be unassigned initially but can be assigned once the applicant is created.

Basic Requirements

Within basic requirements you can set their minimum and maximum price, minimum and preferred bedrooms, minimum and preferred bathrooms, and the areas they are interested in.

Note - Bathrooms are optional. If you leave them blank, the applicant will still be matched to properties with any number of bathrooms. If you add them, matching will take them into account.

Areas are setup in your company settings and allow you to outline where the applicant is looking to buy. For more information, see our Areas (Company Settings) help article.

Position

Within the position section you can enter the applicant's buying and financial positions.

If you select 'property to sell' in the buying position section, an additional setting will appear called Selling in Branch Patch. If you tick this, you can then choose the branch patch they are selling in from Selling in Branch, which will send an email to that branch's email address to inform them of a possible opportunity.

Additionally, you can create a mortgage referral here using our Partner Platform. Creating a referral will send the applicant's details to the selected partner who can follow up with the applicant directly. Alternatively you can select a reason for not referring, possibly coming back to them as a referral opportunity in future. For more information, see our Partner Platform Overview help article.

Preferences

Next up is the applicant's preferences. These sections, along with their budget, bedroom and bathroom preferences are used when generating their PerfectMatch as well as applicant and property matches so it's important this data is entered correctly and in as much detail as possible.

Main Property Preferences

In the main property preferences section you will need to select what types and styles of property the applicant is and is not interested in, eg detached house, flat or bungalow, using the scale from won't consider to must have. You can also set their preferences for tenure, for example freehold or leasehold.

Tip! These preferences can be used to filter your sales applicants table, which is useful for building a call list for a rare property type.

Detailed Property Preferences

Within the detailed property preferences there are some additional options such as outside space, garage and parking space, new build, if the property requires work and land.

Additional Information

Finally the additional information section allows you to add any Applicant Notes (that will store on the activity stream), enter their Lead Source and choose who the applicant should be assigned to using Assign to. This defaults to you, but you can pick another user or choose Unassigned.

Once saved, the applicant will receive an email inviting them to set a password to log into their Street account if they don't already have one.

Street is constantly being updated. This can mean that some of these articles become slightly out of date. If you spot something that looks a little bit different to your Street account, please let us know on the live chat so we can get it updated!

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