Segments
This folder covers everything from setting up customer segments to tailoring discount strategies for different shopper groups.
By Swapnil1 author13 articles
How many customers who haven't ordered from you in 60 days are still actively shopping on other D2C brands right now?Learn how to build a segment in Shopflo that identifies lapsed customers who are still actively buying on other brands — so you can win them back before they forget…
Creating a Customer Segment for Discounts in ShopfloIn this article, you'll learn how to create a segment and use it in a discount on Shopflo.
Segments: Manual (Static lists) vs. DynamicA simple guide on how to create segments
How to use a Segment in Discount?Learn how to target your most promising customers by using a customer segment in a new discount.
How to find customers who prefer prepaid on other brands but do COD on yours?Learn how to build a segment in Shopflo that identifies customers who pay prepaid on other brands but consistently choose COD on yours — so you can nudge them toward…
How many made it to your payment page last month and didn't complete their order?Learn how to build a segment in Shopflo that identifies customers who reached your payment page but didn't complete their order — your highest-intent abandonment audience.
How many people visited the same product page at least 3 times this week but still haven't placed an order?Learn how to build a segment of customers who viewed the same product page at least 3 times this week but haven't placed an order — and put them to…
Everything you need to know about SegmentsYour one-stop guide to everything Segments on Shopflo — what they are, how to build them, and how to put them to work in discounts and automations.
How many customers placed their first order with you in the last 90 days and still haven't come back for a second one?Learn how to build a segment in Shopflo that identifies first-time buyers from the last 90 days who haven't placed a second order — so you can win them back…
How to find repeat buyers who've gone quiet — and win them backShopflo's network data can tell you which lapsed customers are still actively buying D2C — just not from you. Here's how to find them and what to do next.
How to win back customers who were 30 seconds from buyingSome customers made it all the way to your payment page and didn't complete their order. Here's how to bring them back.
How to Build a High-Risk Customer Segment in ShopfloThree segment recipes to identify customers most likely to return COD orders — using your own order history, behavioural signals, and cross-network prepaid affinity data.
How to Turn One-Time Buyers Into Repeat Customers Using Shopflo SegmentsIdentify your highest-value retention targets — recent first-time buyers and lapsed customers still shopping elsewhere — and act on them using your existing remarketing tools.