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How to Re-Brief an Ad Group without Starting Over

Re-brief an existing ad group to tweak the prompt, designs, colours, or assets without starting from scratch.

Written by Libby

How to Re-Brief an Ad Group

Re-briefing reopens an existing ad group in "Make Ads" with all the original inputs pre-filled, so you can make small adjustments instead of building a new brief from scratch.

How to:

  • Go to your Ads section and find the ad group you want to re-brief.

  • Click the three dots in the top right corner of that ad group.

  • Select Brief Again. This opens Make Ads pre-filled with the original prompt, the tagged product (if one was tagged), any tagged assets, and the ad designs from that group.

  • Update anything you want to change. You can tweak the prompt, add additional context, change colour themes, swap designs, or update tagged assets.

  • Hit enter to generate. Cuttable skips the Make Ads chat and goes straight to creating the new ads.


When to use this

Re-brief an Ad Group is best for small tweaks to an existing ad group, such as fixing copy for the full ad group, trying a different design with the same prompt, or adjusting context without losing the product and assets you already set up.

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