Samhub for Advertisers
The Audience Analytics Platform for B2C Marketing
By Samhub1 author35 articles
Get started
How to get started with Samhub
- How do I get started with Samhub Analytics?You can get started through a file analysis or through a web analysis, one is faster than the other but you get results both ways
- How do I setup a conversion point in Samhub?
- How do I add a new traffic source in Samhub? (Referrers)
- How do I add traffic sources in Samhub? (MTM)
- Setting up Samhub Marketing DashboardThis article is a shorts summary on how to create an account and configure your Samhub marketing dashboard.
Samhub platform
Fundamentals of the Samhub platform
- What are Samhub workspaces?A workspace is a separate linked account with it's own information, billing, analytics and marketing services.
- How to install the script on your websitePut the Samhub script on all pages preferably in the header, or directly on the site somewhere else or last option: through your tag manager
- How to use Mosaic LifestylesWith Mosaic Lifestyles you get access to data that can be leveraged in your CRM and paid marketing and to analyse your web traffic.
- Customer Analysis troubleshootingCommon mistakes are that you have information that should not be in the file, or haven't made the selection properly.
- How to do a Customer AnalysisA file should only include the zip codes and one zip code per customer, if you have 2 customers in the same zip code it should appear twice
- What can I do with Samhub Analytics?You can understand your customers better, plan better strategies and launch your marketing more effectively.
- How does Samhub Analytics work?Samhub Analytics are GDPR safe by using anonymous data that we match to the whole population using geographical information
- Samhub Analytics vs. Google AnalyticsWith Samhub Analytics you will get the quality aspect of your traffic. We measure and analyse all your traffic with the same dataset
- How do I read the Customer Analysis?The Samhub Audience Analysis is a safe way to get started with market analytics and can instantly add new insights to your business
- How can I use Samhub to create Unified Marketing Measurement (UMM)?
- How can Samhub assist in Omnichannel Marketing?
- Ad Formats - TV4 Play (CTV)TV4 has quite specific ad requirements, it is very important that you have the ads as described in this specification or it will not work
- Ad Formats - GamingIn mobile games you get a lot of on screen time but maybe not the full attention, it is like outdoor ads but in the metaverse.
- Ad Formats - VideoVideo ad formats vary from site to site and network to network, this means that you need to have the right format for each site or network.
- How does marketing through Samhub work?Buy marketing based on Samhub Analytics, single campaigns or through marketing plans - guaranteed price, all inclusive, no hidden costs.
- How do I use Samhub to create a data-driven marketing strategy?A great marketing strategy is based on data that can be used to set the right budget, measurable goals and validate your strategy too.
- What is Search Engine Marketing (SEM)?A complete guide to what search engine advertising is and how it fits in the complete marketing eco system
- What is Display Advertising?A Comprehensive Guide to Display Advertising: Understanding, Targeting, Management, and Benefits
- What is Native Advertising?Decoding Native Advertising: A Comprehensive Guide for Advertisers
- What is Video Advertising?The Comprehensive Guide to Video Advertising: Strategies, Advantages, and Considerations before adding video to your media mix.
- What ad formats should I use for Display Advertising?A guide to ad formats for display advertising
- What ad formats do I need for Native Click Ads (PPC)?
- What ad formats do I need for my Outdoor/Digital Out Of Home (DOOH) advertising?
- What are the ad formats for Audio, Radio and Podcast advertising?