Email campaigns
Email design, sending, deliverability, scheduling
48 articles
What happens when someone marks my email as spam?How Raise More handles email spam complaints: it permanently suppresses the address, counts it on the campaign, and why complaints hurt deliverability.
What sending reputation factors should I monitor?How to monitor email sender reputation in Raise More: authentication, bounces, spam complaints, unsubscribes, engagement, and volume.
How do I send a follow-up email to people who didn't open?
How do I cancel a scheduled email before it sends?
How do I plan an email campaign before opening the composer?
How do I recover a draft email I was working on?
How big can my email send be?
How do I save an email as a draft?
How do I use merge tags in an email?
How do I send a test email to myself?
How do I add images to my email campaign?
How do I preview my email before sending?
How do I send an email to a specific list?
How do I make my email look good on mobile?
How do I add a P.S. or signature to my email?
How do I add an unsubscribe link to my email?
How do I set the from name and reply-to address?
How do I add a donate button or link to my email?
How do I avoid broken links in an email campaign?
How do I choose the audience for an email campaign?
How do I personalize an email with a contact's name?
How do I add multiple links and track them in an email?
How do I exclude people who already gave from an email?
How do I write a strong fundraising email subject line?
Why did my email go to spam?Why a test email or individual supporter email can land in spam, what that does and does not mean, and how to keep your email program healthy.
Why is my domain showing as not verified?What the Verified Emails statuses mean, why a domain shows as not verified, and how to add the SPF, DKIM, and DMARC records to fix it.
Why did my whole campaign get low deliverability?Low deliverability is a sender-reputation problem. Verify your domain, send from it, keep your list clean, and warm up new domains.
What is a good open rate for fundraising email?No single number. Raise More tracks opens and clicks as counts; opens are inflated by Apple Mail Privacy. Rough industry ranges and what to watch.
What's the difference between a hard and soft bounce?Hard bounces are permanent and suppressed immediately; soft bounces are temporary and only suppressed after repeating. How Raise More handles each.
Why can't I send my email campaign?Common reasons an email campaign can't be sent in Raise More and how to fix each one, matched to the on-screen error messages.
Why are email open rates only an estimate?Email opens are tracked with a pixel and inflated by Apple Mail Privacy Protection and scanners, so trust clicks and delivery numbers more.
Why can't I select a sender for my email campaign?The Select a Sender dropdown only lists verified emails. Set up and verify a sending domain on the Verified Emails page to enable senders.
Why does my email look different in Outlook than in Gmail?Why campaign emails render differently in Outlook vs Gmail, how to test sends across programs, and design choices that hold up everywhere.
How do I lower my spam complaint rate?What a spam complaint is, how Raise More auto-suppresses complainers, and practical steps to lower your rate and protect deliverability.
How often should I email my supporters?How to use unsubscribe and spam-complaint data, engagement segments, and safe deadline ramp-ups to set your email cadence.
How do I add my DNS records using Entri?Use Entri in Raise More to automatically add the DKIM, SPF, and DMARC DNS records needed to verify your sending domain, or add them manually.
How does Raise More handle unsubscribes?Raise More auto-adds unsubscribe links, suppresses removed addresses org-wide at send time, and supports resubscribing for opt-outs and soft bounces.
Can I send from a Gmail or Yahoo address?No, free webmail addresses like Gmail and Yahoo can't send campaigns due to DMARC. Send from a verified domain you own instead.
How long does email domain verification take?Email domain verification usually completes in minutes but can take up to 48 hours for DNS to propagate. Learn how to check status and fix it.
How do I keep my email list healthy over time?How list health affects deliverability, what Raise More suppresses automatically, and what you can do to keep sends landing in the inbox.
How do I avoid spam-trigger words in my emails?There is no banned-word list. Spam filtering is driven by sender reputation, domain authentication, consent, and engagement, not word choice.
What DNS records do I need to add to send email?Add the DKIM, SPF, and DMARC records Raise More generates for your domain, via Entri or manually, to verify a sending domain on the Verified Emails page.
How do I create email campaigns?Learn how to get to the email campaigns feature and create email campaigns for bulk email communications in Raise More
How do I use or design an email template?Learn how to use email template designs, create new email template designs and edit existing email template designs in Raise More
How do I filter email campaigns?Learn how to filter email campaigns in Raise More to keep the workspace organized and effectively manage email campaigns
How do I duplicate or delete an email campaign?Learn how to delete or duplicate a saved email campaign in Raise More
How do I send or schedule an email campaign for later?Learn how to send, schedule or reschedule email campaigns in Raise More
How to perform email campaign A/B testing?A/B testing to compare different versions of email subjects and previews to improve email performance