The dashboard Analytics is currently limited to merchants that had over more than 300 orders in the past 30 days to ensure the data's accuracy.
There might be cases where the data is not displayed due to errors and lack of data in our database.
> Why is my analytics not showing?
The easyPoints dashboard analytics shows the data based on the orders created in the past 30 days.
Please check below for the details
Loyalty Program Customer Performance
This section shows the comparison of Avg. Cart Value, Order distribution, and return purchase rate between loyalty customers (= signed up customers) and guest customers.
Avg. Cart Value
The Average cart value in the past 30 days.
Comparison data with the guest customers are shown by percentage, and a bar chart.
Order distribution
The percentage of order created by loyalty customers among all orders in the past 30 days.
Return Purchase Rate
The percentage of short term return purchases (purchased 2 months in a row) in the past 30 days.
Comparison data with the guest customers are shown by percentage, and a bar chart.
e.g.: 30% on the 30th of March
Among every merchant that created an order between 28th Feb ~29 Mar, 30% of the people also ordered between the last period: 29 Jan~27 Feb
Point statistics
The bottom part of the card holds general point statistics.
Active Customer Count
Total Active Points
Total Redeemed Points
are shown together with the data describing how it increased / decreased compared to the last period.
If you wish to check more detailed information including customer data, please use the CSV export function.